Blogs

20-Mar-2023

13 Things That Can Make Your Website Down and Their Solutions

It's likely that your website is not up to par if you're having frequent website issues. Get the solutions by reading this article.

Having a website today is much more than just having a business card. Modern websites are powerful marketing assets, knowledge base portals, and even full-time website developer jobs. However, if you're experiencing common website problems, chances are your website is not up-to-snuff.

Here are 13 problems that can disrupt the growth of your website and their probable solutions.

• Using HTTPS

Data security is a top priority for clients in the face of daily hack attacks. To ensure security, it is essential to understand the difference between HTTP and HTTPS. While HTTP is an outdated protocol that doesn't provide adequate security, HTTPS is the modern standard for secure data transfer.

• Outdated Visuals

If your homepage looks like it's from the 90s, it doesn't convey trust or competence and could turn away potential customers. It's the first thing your prospects see and can impact their decision to stay or leave.

• Poor performance

To ensure your website is up-to-date, upgrade old servers and architecture with the help of an expert web design firm. Poor loading times are a common and frustrating issue, as users won't wait for a slow site to load, regardless of how good it looks.

• Cheap images

Using low-quality and familiar images can detract from the credibility of the information presented and turn away potential customers. High-quality visual content draws people in, while low-quality content does the opposite.

• Busy home screen

Bombarding visitors with pop-ups, cookie requests, and captchas on the home screen can be overwhelming. Instead, let the website designers organize essential pop-ups like cookie preferences and captchas to avoid invading the user's personal space.

• Bad navigation

Online stores are an excellent example of simple, effective navigation, where finding and purchasing items can be done in a few clicks. If it takes too much time to find a special menu on your website, it's time to revise. To improve navigation, gather feedback by having multiple people test your website in a sandbox environment.

• Poor copy content

A poorly written copy can leave a wrong impression, regardless of how well-produced a video is. Despite this, many companies are not interested in investing in good copy material or website development.

• Outdated SEO practice

SEO is crucial for businesses, but outdated techniques or technical limitations can harm your website's ranking.

• Broken links

Poor redirects and 404 pages can harm your website's user experience. Fixing them is crucial for good rankings and satisfied customers. Use Google Analytics to identify and fix redirect issues.

• Lack of a proper mobile version

Not having a mobile-friendly website can lead to losing almost half of your traffic. Web design company specializes in building mobile-friendly websites, and not having one puts you at a disadvantage.

• Unreliable server equipment

If your site goes offline during a storm, it's time to upgrade and divide hosting to minimize potential sales loss.

• Security problems

Keep your website and customer data secure by regularly updating your codebase, plugins, scripts, and API calls to the latest version. It's essential to be vigilant and not overlook this aspect of website maintenance.

• Lack of social media integration

Your social media profiles are an extension of your website and are essential in marketing and communication. Developing social media integrations can help draw more people to your site and create a news feed to keep your website active and lively.

Fixing common website problems is crucial for a successful online presence. Don't hesitate to ask for help from the best website design experts in Toronto.