Ensure that your website design is good for the audience or not. Check the article to learn the most recent trends that can make your website stand out in 2022.
Medium, an online reading and publishing platform, attracts its content and gorgeous user interface. With minimal color scheme, appropriate line spacing, and fantastic typography,
Medium has engaged many followers. Their story shows that companies need to have a web design that is user-friendly and aesthetically pleasing.
However, how do you ensure that your website design is good for the audience? Well, as per Nielsen Norman Group, your web design must follow specific usability characteristics to be appealing. These are as follows:
• Learnability: Can users execute their tasks hassle-free?
• Efficiency: Does your interface help the audience complete their tasks on time?
• Memorability: Will the user remember how to use your website the next time they visit you?
• Satisfaction: Does the audience enjoy visiting your website?
These are a few questions that determine the likeability of the website. Nevertheless, there are some web design trends that you can deploy to ensure that your website stands out in 2022.
Let us show you some of these fantastic web trends:
Handy one-page website: The most effective websites are often less complex. That is why one-page websites are getting popular these days. Website designers highlight essential information in the first place and incorporate simple scroll navigation for the users. These sites are your best bet if the subject is narrower, providing an audience with quick and efficient solutions.
Fewer images: An attractive website does not require tons of ideas. Incorporate a perfect blend of colors, typography, and layout to present your identity to the audience. Keep things unique and entice your users with simplicity.
Extensive use of typography: Go more significant and better with typography. Website developers are making typography a visual focal point of a site. However, it is essential to strike the right balance between the font size and scale. Thus, play around as much as you can with the typography. However, ensure that it leaves a long-lasting impression on the audience.
Illustrations: Incorporate abstract graphics in your website design and create stunning visual results. Experiment with hand-drawn scribbles and mix and match organic textures to create a unique digital landscape. Deploy some of the abstract illustrations to create a fantastic graphic design.
Line-work: Induce interest in your users by showcasing a web design that comprises incredible line-work. Delineate sections, paragraphs, galleries, headers, and more and give your audience a visual treat. Design structured lines and grids to give your website an app-like feel.
Gender-neutral designs: Gone were when pink was for women and blue was for men. Forget the stereotypes and use gender-neutral colors and designs to cater to various audiences. Offer multiple gender options and make your product accessible and visible to everyone.
So, there you have it! Follow the above web design trends and create yourself a user-friendly and engaging website. Reach out to a professional website design agency in Toronto, and design an interface that gets you under the spotlight.
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